Branding is the set of actions that are carried out to give recognition to a brand , making it stand out from the competition, in other words it is the process of building a brand.

Corporate identity is the representation or image that clients have of an organization or a company, it refers to the visual aspects of said representation.

Branding is the essence of what you offer and the actions you take to create your brand, while corporate identity is the set of resources you have to create the image and make it easier for your customers and potential audience to recognize it.